Approach
Our vision and mission emphasise internal motivation as the foundation for individual satisfaction, well-being, and success.
At Spark Intent, we believe that when individuals thrive—finding satisfaction and success in their performance—the organisation wins too. Our approach ensures that everybody grows, and everybody benefits.
Self-determination theory (SDT) highlights three core psychological needs: autonomy, competence, and belonging. These principles guide how organisations and leaders can create environments that foster internal motivation, leading to lasting performance satisfaction and success.
However, SDT alone isn’t enough. Spark Intent recognises that individuals also need self-regulated motivation and resilience when external support falls short. That’s why we centre our work around Purpose, helping individuals discover meaning and autonomy as key drivers of resilience and sustained success.
For a deeper dive, visit our ‘Thought’ page for more insights, and explore our Performer Framework to see how SDT, Purpose, and Performance intersect to create success for everyone.
Our approach is based on self-determination theory, purpose, and performance mastery. We believe that when people thrive and find meaning in their work, organisations succeed too. Through internal motivation, purpose, and growth, we build environments where everyone benefits
The Performer framework
Company success relies on three key pillars: high staff retention, innovation, and productivity.
To achieve this, employees need to experience lasting satisfaction through engagement and a strong sense of belonging.
Our mission is to create environments that foster internal motivation, driving long-term success. We do this through three core programmes:
One Team: Collaborating with senior management, we drive strategic change, crafting company-wide initiatives that cultivate opportunities for internal motivation.
Catalyst Coaching: Our leadership development programme offers mindset strategies inspired by elite Head Coaches, empowering leaders to unlock their team’s potential.
Performer’s Purpose: Focusing on individual growth, this programme leverages purpose and self-regulation to enhance satisfying performance, preparation, and personal development.
Methods
Our approach is inspired by autonomy-supportive coaching, a respect for individual needs and internalisation of motivation.
Guided Discovery
We facilitate self-exploration and reflection, allowing individuals to uncover insights that drive meaningful change and enhance performance.
Example tools
High-quality questions, exploratory themes, group discussion, 1-on-1 coaching, peer-coaching, problem-creation, scenarios, silent reflections and reflective practice as a skill.
Meaningful Skills
We equip individuals with the practical skills needed to drive both individual and team performance, ensuring sustainable success.
Do not be fooled…this is not ‘classroom training’! We continue to use Guided Discovery for skill development.
Example skill-sets
Emotional regulation under stress, forming world-class habits and routines, creating opportunities for deep-focus work, successful goal setting, feedback provision and reciprocation, and nailing crucial conversations.
Co-created, Tailored solutions
Our services are fully customised to address the unique needs of each team, ensuring that strategies align with specific goals and challenges.
Initial approach
We begin every client journey with an immersive needs analysis. We live and breathe aspects of your culture and individual requirements. We care for your strengths, areas of development, organisational objectives, and personal and professional goals.
Purposeful enjoyment
There’s a true enjoyment to be found in self-discovery, belonging and growth. ‘Fun’ is short-lived. We create experiences where your team enjoy sustained satisfaction
Example tools
Primers, competition and discussions with true meaning and purpose.
Testimonials
i really enjoyed the type of conversations that you generated in our team.
I’m not the type of person who shares the most with the people around, however, somehow you made me share all my thoughts.
Global Sports Technology
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National Sports Governing Body
Coaching provided by George was instrumental in navigating a challenging work scenario, imparting invaluable lessons on approaching difficult situations with a blend of respect and honesty, while also fostering assertiveness.
Global Biopharmaceutical Company
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Inspire Motivation, Achieve Success.